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Business Model Generation – Book Preview

Download a preview of the best-selling management book "Business Model Generation"

Here, you find a preview of the best-selling management book "Business Model Generation" (Wiley, 2010), co-written by Michael N. Wilkens.

In the book preview, you can read about Business Model Canvas. Furthermore, you will get a small taste of the accompanying phases of design, strategy development, etc.

Download the book preview on the left.

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